SMEs Foundations
This course is designed for those who work in SMEs departments and responsible for dealing with the credit facilities of small and medium enterprises. The course addresses many important points especially explaining the reasons for targeting small and medium enterprises in Egyptian banks. Moreover, this program will help to design and develop a plan for implementation.
COURSE OBJECTIVES
- Explain the reasons why banks in Egypt should become involved in SME banking
- Discuss the key factors needed for successful SME banking
- Discuss the elements of setting the SME banking and its implementation
- Discuss best practices / trends in SME banking
COURSE CONTENT
- Session 1: Why to target the SME market?
- Session 2: Challenges along the banking value chain